moonshi :: What impact are you creating to the world?

The stinky, old and boring elevator sales pitch is dead. Yet, most sales people are still using it! Duh!  Refer to these 4 tips to  strategise  and create a sales pitch that doesn't sound like it was written in 1900s. "The elevator speech is dead, or at least it should be," says Cliff Suttle, author of  The Anti-Elevator Speech . "Elevator speeches are too long, too boring, and too pushy." Based on his sales training, he said, "Most sales trainer highlighted that an elevator speech is a pre-planned 30-second-to-two-minute response to the question 'So what do you do?'". Business people today have become hyper-sensitive to commercials. If anything even hints at being sales-y or fake sounding, people will tune out. "The goal of networking is not to gather sales leads, but to start genuine relationships and that begins with a conversation, not a sales pitch." says Suttle. Suttle has created a system that replaces the o...